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Herradura Barrel Art Program

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thumbnail for Herradura Barrel Art Program
thumbnail for Herradura Barrel Art Program
thumbnail for Herradura Barrel Art Program
thumbnail for Herradura Barrel Art Program
thumbnail for Herradura Barrel Art Program

Herradura Barrel Art Program


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Description

Dolan Geiman was selected as one of 10 artists representing Chicago in the nationwide Herradura Barrel Art Competition. For the event, Dolan crafted a free-standing, interactive sculpture from a tequila barrel as a “totem to a tequila that has a history; a tequila that wasn’t born in a board room.” The finished piece told the story of Casa Herradura with a metal burro and the blue spikes of the agave plant, both real and raw parts of the tequila-making process.  The piece also included a takeaway: event attendees were encouraged to take a wooden screenprinted horseshoe, a nod to the company logo, to learn more about the Herradura brand. For his efforts, Dolan was awarded the Fan Choice award for the Chicago competition.